The Institute grows in two ways:
- through shared insights and experience of America’s business leaders, and
- through financial support of those who believe those insights should endure.
The Executives Institute exists to preserve and advance the timeless principles that build enduring businesses.
While trends come and go, the fundamentals of leadership, strategy, discipline, and execution remain remarkably consistent across generations. The Institute is being built as a living body of business wisdom โ a place where proven principles are studied, applied, and passed forward.
This work does not belong to one person or one generation. It belongs to the broader community of leaders who believe business knowledge should be preserved, refined, and shared.
Financial supporters help ensure the Institute continues to grow โ expanding the body of Business Rules, supporting study groups, developing new leaders, and making this knowledge accessible to those willing to study it seriously.
Support is not simply a donation.
It is a commitment to the long-term preservation of practical business wisdom.
Those who support the Institute help ensure that future generations of business leaders inherit more than trends โ they inherit the principles that actually work.

The Founding Creed
We believe strong businesses are built on timeless fundamentals.
We believe those fundamentals are learned through experience and passed from one builder to another.
And we believe they should remain accessible to every entrepreneur willing to study them.
Donations are accepted in any amount.
A donation of $25 and a donation of $1,000 go toward exactly the same purpose. Both are welcomed. Both matter. If you would like your name included in the Supporters list below, simply note that when you donate.
The Executives Institute is operated by The 100, Inc., a North Dakota nonprofit corporation that has applied for recognition as a 501(c)(3) charitable organization. Donations may be tax-deductible to the extent permitted by law. Consult your tax advisor for guidance specific to your situation.
Some leaders participate by studying the Rules.
Others help ensure the work continues.
Why Support It?
The Institute is being built as a permanent public resource โ a place where timeless business principles and the hard-won lessons of America’s entrepreneurs are preserved and passed forward to the next generation of leaders.
Keeping it free, keeping it independent, and keeping it growing takes sustained effort. There is no advertising here. No corporate sponsorships. No outside agenda influencing what gets preserved or how it gets presented.
What sustains it is simple: leaders who believe this kind of work matters, choosing to support it.
If the Institute has sharpened your thinking, helped guide a decision, or reminded you of a principle worth returning to โ consider contributing. Not in exchange for anything. Simply because you believe this resource should exist for the leaders who come after you.
How Your Donation Is Used
Every contribution goes toward one purpose: building and maintaining America’s Business Library โ a growing archive of foundational business principles, classic literature, and real-world insight contributed by entrepreneurs and executives across the United States.
Specifically, contributions support:
- Expanding the library of Rules and source materials
- Maintaining and improving the platform
- Developing workshops and discussion resources for 10k Leaders chapters
- Preserving the archive for future generations of business leaders
Great institutions do not appear overnight. They are built over time by individuals who recognize the importance of preserving knowledge, strengthening leadership, and passing forward what works. The Executives Institute is made possible by the generous support of these leaders across the United States who believe strong companies are built on strong fundamentals.
Steward’s Circle
Kurt & Elle McSparron, Grindstone Ventures, LLC โ Fargo, ND
Supporters of The Executives Institute
Jon McTaggart โ Fargo, ND
Jennifer Benson โ Fargo, ND
Thank you for helping build something that will serve the next generation of business leaders.
โ The Executives Institute