September 2, 2026 | There is no cost. No sign-up. No catch. Just business insights and information. Read our Standard | Read our About Page | Visit the Orientation. This site is under construction ⚠️ and won’t be completely ready until Monday, January 4, 2027. Then, the discussion begins at our Founder’s LinkedIn page.
You want a strong company?
Trusted business leaders do these four things, over and over…and over again:
1. they DISCOVER.
Great business leaders never stop studying (and challenging) the Rules. They have inadvertently created a list of guiding principles that have, for decades, built the most respected companies in America.
The Rules for building strong companies seldom change. Businesses come and go. Their leaders change. These Rules do not.
America’s Business Library highlights the books behind the Rules. The books decision-makers keep on their shelves for direction, not decoration.
Every great business leader is also a student. TALKING POINTS
2. they PRACTICE.
The hard truth —no one really cares if you’ve studied the Rules. Not your customers, or your team. Applying the Rules consistently, week after week, is what builds trust in your brand, confidence in your leadership, and long-term momentum in your organization.
yourWeeklyEDGE is a 50-week entrepreneurial challenge and leadership study of the Rules, because the real impact comes when what you’ve learned changes how you lead. Show up. Do the work.
theLEDGER is your printed companion to record your decisions, priorities, and progress. Writing it down forces clarity. This isn’t a planner, it’s a written history of how you lead.
Knowledge changes nothing until it changes how you lead. TURNING POINTS
3. they CONTRIBUTE.
One of the most powerful and influential things you can do as a business owner, is share what you’ve learned. The Executives Institute asks you to finish this line — “Let me tell you how that played out in my company”. The insight you share might be the turning point someone else is waiting for.
Add your insights. If you’ve faced a challenge or had an experience that shapes how you lead, share it. It doesn’t need to be polished. It just needs to be real.
The Rules Matter keeps our Institute intellecually honest, by asking local business groups to talk about and challenge these principles in candid weekly and monthly discussions. (coming this fall 2026)
Every leader has something worth passing on. ENTREPRENEURIAL CHALLENGES
4. they PRESERVE.
Smart leaders hang on to what works and quickly get rid of what doesn’t. Through The Executives Institute, we’re asking America’s Presidents, CEOs, Founders and entrepreneurs to help us leave our profession, and our nation, a little stronger than we found it. Together, we are stewarding the collective wisdom.
As a federally recognized 501(c)(3), the Institute is sustained through contributions from those who believe this mission matters. Your support helps preserve today’s business wisdom for tomorrow’s business leaders.
The Executives Institute Endowment exists to help entrepreneurs overcome real-world obstacles that too often stop momentum cold. Sometimes the difference between surviving and shutting down is smaller than people think.
The greatest legacy of leadership is what remains after we’re gone.
We’re building something different. Something we hope will benefit every current and future business leader in America. This is The Executives Institute.
1. We’re asking you to tell us what works and what doesn’t. We’re going to have an ongoing, candid conversation about building strong companies. Companies worth leading and worth selling, without “grinding” and “hustling” yourself to death.
2. Then, we’re going to give that expertise away to anyone pursuing the American Dream, for free, without collecting names or even emails. No catch. No sign-up. No advertising. Nothing to buy.
3. Then, we hope that enough people will find value in this project to kick in a few bucks and keep it afloat. Along the way, we hope to raise enough money to help out a few struggling business owners, with no catch or obligation. That’s it. That’s our business model: Create something genuinely valuable. Make it absolutely free. Trust that enough good people still believe in The American Dream and are willing to do the work.
We hope this feels a little old-fashioned. We hope you find it comfortable, useful and extremely valuable.
Thanks for connecting and following The Executives Institute. We appreciate it. — Kurt McSparron, Founder kurt@theexecutivesinstitute.com or (701) 541-1073 my cell