Remember when you could visit a website and just read?
Here it is. No sign-up. No pop-ups. No advertising. No gimmicks. No catch. You’re welcome.
September 10, 2026 | Welcome to The Executives Institute. Over the years, I’ve had hundreds of entrepreneurs say to me, “I wish there was a way to collect and share all of the best advice and experience of the other small business owners across the country”, or something to the effect of “I wish someone had told me that sooner”. I agree. So we built it. (I should say —we’re building it, with your help).
This year, we’re laying the foundation for a national archive of small business stories and experiences, with the intent that it never actually be finished. We are inviting executives across the U.S. to help shape the cirriculum by sharing the lessons they’ve learned. My hope is that years from now, someone starting or building a business will have one place to study not just the great business books, but the wisdom of the people who actually built companies.
Our first full year of operation will begin Monday, January 4, 2027. Today, the site is still under a lot of construction as we build out each of the 100 Rules of Business and the full ourEDGE Entrepreneurial Challenge. Browse around, let us know if you see value in this project, and if you’d like to be involved in some way.
Thank you for being here. I genuinely appreciate it. Kurt McSparron, Founder and CEO | text me at 701-541-1073 | email: kurt@theexecutivesinstitute.com | connect at LinkedIn
You want a strong company?
Trusted business leaders do these four things, over and over and over again:
1. they DISCOVER.
Great business leaders never stop studying (and challenging) the Rules. They have inadvertently created a list of guiding principles that have, for decades, built the most respected companies in America.
The Rules for building strong companies seldom change. Businesses come and go. Their leaders change. These Rules do not.
America’s Business Library highlights the books behind the Rules. The books decision-makers keep on their shelves for direction, not decoration.
Every great business leader is also a student. TALKING POINTS
2. they PRACTICE.
The hard truth —no one really cares if you’ve studied the Rules. Not your customers, or your team. Applying the Rules consistently, week after week, is what builds trust in your brand, confidence in your leadership, and long-term momentum in your organization.
ourEDGE is a 50-week discussion, application and challenge of the Rules., because the real impact comes when what you’ve learned changes how you lead. Yup, this is ourEDGE.
theLEDGER is your printed companion to record your decisions, priorities, and progress. Writing it down forces clarity. This isn’t a planner, it’s a written history of how you lead.
Knowledge changes nothing until it changes how you lead. TURNING POINTS
3. they CONTRIBUTE.
One of the most powerful and influential things you can do as a business owner, is share what you’ve learned. The Executives Institute asks you to finish this line — “Let me tell you how that played out in my company”. The insight you share might be the turning point someone else is waiting for.
Add your insights. If you’ve faced a challenge or had an experience that shapes how you lead, share it. It doesn’t need to be polished. It just needs to be real.
Turning Points keeps our Institute intellecually honest, by asking local business groups to talk about and challenge these principles in candid weekly and monthly discussions. (coming this fall 2026)
Every leader has something worth passing on. ENTREPRENEURIAL CHALLENGES
4. they PRESERVE.
Smart leaders hang on to what works and quickly get rid of what doesn’t. Through The Executives Institute, we’re asking America’s Presidents, CEOs, Founders and entrepreneurs to help us leave our profession, and our nation, a little stronger than we found it. Together, we are stewarding the collective wisdom.
As a federally recognized 501(c)(3), the Institute is sustained through contributions from those who believe this mission matters. Your support helps preserve today’s business wisdom for tomorrow’s business leaders.
The Executives Institute Endowment exists to help entrepreneurs overcome real-world obstacles that too often stop momentum cold. Sometimes the difference between surviving and shutting down is smaller than people think.