Released Monday, January 26, 2026
Rule No. 10 — Never stop learning.

Rule No.. 10 summary: A growth-minded leader embraces learning as a lifelong process—not a phase to graduate from. Whether you’re in the boardroom or the breakroom, staying open to new ideas, skills, and feedback separates those who evolve from those who become irrelevant.
Why is this a Rule? Because, growth mindset fuels reinvention.
Success has a strange way of making leaders stop doing the very things that got them there. Learning is often the first to go. Titles replace curiosity. Experience replaces exploration. But in a world that moves faster than comfort allows, those who stop learning start falling behind—quietly at first, then all at once.
The best leaders never graduate from growth. They seek feedback others avoid, explore ideas outside their domain, and view mistakes as tuition—not setbacks. If you’re not learning, you’re not leading. Not for long.
WEEK 4 Ask Yourself —
Where am I relying on what I already know instead of seeking what I need to learn to grow myself and my business?

WEEK 4 Recommended Reading —
Mindset by Carol Dweck
“Becoming is better than being.” — Carol S. Dweck
WEEK 4 Action Step —
Identify one skill, concept, or perspective outside your current expertise that could materially improve your business or leadership impact. Schedule 60 minutes this week to actively explore it—through reading, a podcast, a course, or a conversation with someone knowledgeable—and capture one actionable insight you can apply immediately.
Full Access to Rule No. 10

- Mindset Summary
- Key Executive Takeaways
- Leadership Team Discussion Prompts
- Rules to Results 45min Workshop
- Red Flags
- Actionable Strategies
- Real World Scenarios
- Member Insights
- + more
This Rule isn’t finished—and it never will be. Business changes, leaders learn, and our Members keep sharpening the edges with real stories and hard-won lessons.
What you see here is today’s version. Tomorrow’s will be better, clearer, and backed by even more field-tested experience.
“You’re so talented!”, “You are gifted – a natural!”, “You’re doing so well in school, you must be really smart!” – children receive these messages (or their negative counterparts), along with many other messages on a daily basis from their peers, parents and teachers. Are these just words or do they mean more? How are children affected by the words we use to praise, coach and criticize them? Meet Stanford University’s Professor Dr. Carol S. Dweck to learn more about her fascinating research into “self-conceptions (or mindsets) people use to structure the self and guide their behavior”, and how you can apply a Growth Mindset at home, at school and in your career.
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