Lead the Conversation. Multiply the Impact. Become a connector in your region, your industry, or within your organization.
Become a Study Group Leader with The Executives’ Institute
Help others build better businesses—while sharpening your own.
What Is a Study Group?
Each month, leaders across the United States are gathering to discuss the fundamentals that actually move a business forward. Grounded in our 12-Chapter Business Rules curriculum and paired with timeless business books, these peer-led study groups create a space for real conversations, practical insight, and serious growth.
You provide the environment. We provide the structure.
Together, you create something worth following.
Why Lead One?
Because someone in your circle (most-likely in your organization) needs what you’ve already learned. And because, when you teach others, you sharpen your own thinking.
As a Study Group Leader, you’ll guide a small group of peers (ideally 10-20 local business leaders) or leadership team members within your organization through monthly sessions that blend structured learning with real-world discussion.
Whether you’re a founder, executive, or seasoned leader, you get to lead from the front—while creating value around you.
What You’ll Get as a Leader
âś… Early Access to Tools and Content
Get leader-only guides, cheat sheets, and previews of upcoming Rules.
âś… Revenue Opportunity
While each participant must enroll in the Institute ($100/year), you set your own price for facilitation. Many leaders charge $300–$1,000 per participant to reflect the value of their time, experience, and the environment they provide.
Yes, you can run a Study Group within your own organization at $0, but each participant must still be enrolled in the Institute at $100/year.
âś… Recognition and Visibility
You’ll be featured as an official Study Group Leader on our site, with badges, support materials, and access to our private Leaders Circle.
âś… Connection and Contribution
Meet online, with fellow leaders from across the U.S. quarterly. Contribute insights to help shape the future of The Executives Institute.
What We Ask of You
- Help us protect the quality of this network by inviting serious leaders only
- Commit to hosting one session per month for 12 months
- Enroll in The Executives’ Institute yourself ($100/year)
- Lead with integrity, and foster real discussion—not surface-level talk
Who This Is For
- People not afraid to be upfront
- People who can create the kind of environment where growth happens
- Business owners, executives, or senior leaders with 5+ years of experience
- Those who already mentor others or want to
- Leaders who believe in timeless principles—not trendy tactics
Our goal by 2030, is to have 10 CEO Study Groups (w/20 Members each) in each of the 50 U.S. States—10,000 Members sharing insights and building profitable companies!
Your Next Step
Are you ready to host your own Study Group?
- Are you a fit?
- Can you gather a group?
- Will you follow through?
Apply to Lead an Executives Institute CEO Study Group
If accepted, we will reach out by email and personally, by phone. We will also send you a sample group format, and everything you need to get started.
Let Others Learn from Your Turning Points
The Executives’ Institute isn’t a course. It’s a conversation.
And you’re invited to lead one that matters.
We look forward to hearing from you,
Kurt McSparron, Founder, The Executives Institute
Join a study group or start your own. Then join our LinkedIn group to help promote your group, recruit Members and share insights.
Our first CEO Study Group is organized and begins September 18, 2025 in Fargo, North Dakota, as part of The Executives’ Club Fargo-Moorhead — congratulations! JOIN THIS GROUP