Timeless Business Principles. Collective Modern Insight.
Most business leaders aren’t just chasing success, we’re shaping a legacy.
If you want to sharpen your own thinking while helping others rise — whether mentoring your team, developing future owners, or shaping the next generation of leadership🎓—
🖋️ The Executives Institute offers the structure and substance to support that work.
- 100 Timeless Business Rules
- 100 Workshops-in-a-Box (all less than 60 minutes)
- 100 Curated Business and Leadership Book Summaries (because who has time to read them all?)
🔑 PLUS, within each rules page, you’ll find…
- Key Takeaways, Red Flags, and Actionable Strategies
- Insights From Your Colleagues and Real-World Scenarios
- The opportunity to submit your experiences and Become a Collaborator
🧱 And, the best part of this learning tool…
- It’s built for busy executives. There is no class schedule or timeframe.
- It’s built to be flexible. Use The Institute privately, for your own personal growth or with your leadership team.
- It’s built for tremendous ROI. At just $10/mo or $100/yr, you’ve literally spent more for coffee.
This isn’t a course you have to “keep up with.”
It’s a toolkit you return to—when the time is right, or as your organization and your leadership team face issues and challenges.
📚Let’s be honest—most of us will not read 100 business books this year.
Most of us say we’ll read more. Few of us do. If you’re like most of us, your list of business books we “have to get to someday” grows and grows, after every business meeting and “Oh, you gotta read…!” recommendation.
The Executives Institute gives you the core ideas, the frameworks, and the practical tools you and your team need for organizational growth —without spending your valuable time to get there.
We read the books. We extract the value. You apply it.
đź’µ What’s the Cost?
Less than what most of us spend on coffee each week, streaming services we forgot to cancel, or that one software subscription no one on the team actually uses.
- $10/month or
- $100/year
- (that’s $1 per rule or $1 per leadership team workshop)
You’ve paid more for a lunch that didn’t even come with one good idea.
This comes with 100.
đź§Built by Business Leaders, for Business Leaders
The Executives’ Institute was built from over 20 years of conversations with CEOs, Founders, and business operators across the country — the ones who’ve built something real and understand what it takes.
It’s not theory. It’s not trendy. It’s what works—and it’s what lasts.
“The best leaders don’t outgrow learning — they outgrow surface-level conversations.”
Lead with clarity.
đź“… Can I join anytime?
Yes, enrollment is open year-round. Use The Institute at your pace, however you or your team choose. JOIN TODAY
🟡 Soft Launch: June 1, 2025
🟢 Official Launch: September 1, 2025
Between June and September, we’ll be building The Rules, book pairings, and member pages, plus new Rules, every week. This is a rare chance to help shape the foundation — with input from real business leaders, in real time.
👉 If you’re interested in helping shape the direction of the Institute — or want to contribute content, insight, or strategy — consider becoming a Collaborator. [Learn more here.]
Rule no.1 is Solve a real problem. Here is our solve a problem story…
The Executives’ Institute wasn’t born from theory—it was born from the real conversations I’ve had with hundreds of business leaders over the years. The same frustrations kept surfacing: too much noise, not enough clarity. Leaders felt overwhelmed by trendy advice, quick hacks, and endless “thought leadership” that rarely delivered lasting results. What they wanted—what we all want—was something more foundational. Something timeless.
That’s the problem we set out to solve.
At The Executives’ Institute, we return to the fundamentals. We’ve curated a living collection of timeless Business Rules—principles that don’t change with the headlines—each paired with practical insight and recommended reading that sharpens leadership thinking. This isn’t another course, podcast, or guru. It’s a growing resource designed to help leaders make clear, confident decisions by returning to what works.
And just as importantly, we invite our members into the process. Leaders can contribute their own experiences, surface new challenges, and shape the evolution of our collective library. We’re building something that adapts—not to trends, but to real-world situations.
“Because solving real problems in business doesn’t start with flashy ideas. It starts with disciplined thinking, shared wisdom, and an unapologetic commitment to what actually works. That’s why The Executives’ Institute exists.”
– Kurt McSparron, Founder, The Executives’ Institute
Welcome to The Executives’ Institute.
We’re glad you’re here. Let’s build something that lasts.
— The Executives’ Institute Team Email Us